Centrale Nantes - partner of Ouest Industries Créatives

A Research, Training & Innovation programme for creative industries in the Pays de la Loire region

Ouest Industries Créatives is a collective regional initiative aiming to become, by 2020, a centre of excellence in research, training and innovation on the transformation of creative industries in the Pays de la Loire region.

Ouest Industries Créatives was launched in November 2015. It is led by the University of Nantes and co-run with the Ecole de Design Nantes Atlantique, in partnership with 13 regional players in research, training and innovation, including Centrale Nantes. It receives backing from the Pays de la Loire and the European Regional Development Fund.

This interdisciplinary programme places creative disciplines (art, design, architecture) at the intersection between human and social sciences and digital sciences and engineering. In addition to supporting transformation within creative industries (uses, tools and economy), it also mobilizes creative disciplines to innovate in other economic sectors. It aims to address contemporary transdisciplinary challenges such as the smart city or future healthcare.
 

• Almost 110 researchers and lecturers
• Around 20 research laboratoires (human and social sciences, digital sciences and architecture)
• 3 universities
• 4 schools of fine arts, architecture and design
• 2 engineering schools
• 1 business school
• 1 communication school

Programme scope

Four areas of scientific excellence:

• Human interaction with digital objects in the fields of creation and culture
• Transformation of tools and know-how in digital creation
• Transformation of sectors, professions and the economy of creation and culture
• Regional cultural policies

4 strategic areas of activity:

• Cultural economy, heritage and tourism
• Spaces, landscape and lifestyles
• Media, image and transmedia
• Health and well-being

Ouest Industries Créatives is organised into three complementary chapters:

• Research and experimentation support
• Skills development, disseminating creativity and attractiveness
• Internationalization